Future-Ready Digital Commerce

Modern e-commerce requires constant reinvention to enhance engagement, transaction value, and trust. AI integration is crucial, with 75% of sales expected on mobile devices by 2026.

80%
of consumers shop for personalized experiences - a direct result of digital transformation
50%
reduction in time-to-market thanks to AI-driven tools, enabling faster product launches
65%
executives prioritize quick wins and agile responses to market, over long-term strategic goals

How We Help

  • Customer journey baseline & recommendation

  • CX maturity assessment

  • Markitecture (Marketing Architecture) recommendation

  • Personalize strategy creation

  • Experience Platform Development & roll – out

  • Re-platform/migration/upgrade

  • SEO Services

  • Operation support

  • MarTech implementation/integration

  • Experience Platform Development & roll – out

  • Re-platform/migration/upgrade

  • SEO Services

  • Operation support

  • MarTech implementation/integration

Service offering illustration

Accompanying your Transformation

Client challenges
Our solutions
End-to-end customer 360 software solutions

Our data-driven strategies elevate your multi-channel presence with tailored services, integrated customer data and personalized marketing, which improves engagement and creates new revenue streams.

Domain Knowledge and Success in Different Verticals

With 20+ years of experience across industries, we deliver top results. For a multinational manufacturer, eCommerce revenue increased by 1.5 times. A Singaporean real estate company saw 20%+ returning customers. For an airline, we achieved double-digit website traffic growth and reduced operational costs by 40%.

Skilled Talent Pipeline

Our global team of 30,000 professionals, including over 500 engineers in Digital Commerce & Experience, is highly skilled and continuously trained. Our talents also leverage the expertise and networks gained from Adobe, Salesforce, Liferay, Shopify etc., to provide services to our clients worldwide.

End-to-end customer 360 software solutions

Our data-driven strategies elevate your multi-channel presence with tailored services, integrated customer data and personalized marketing, which improves engagement and creates new revenue streams.

Domain Knowledge and Success in Different Verticals

With 20+ years of experience across industries, we deliver top results. For a multinational manufacturer, eCommerce revenue increased by 1.5 times. A Singaporean real estate company saw 20%+ returning customers. For an airline, we achieved double-digit website traffic growth and reduced operational costs by 40%.

Skilled Talent Pipeline

Our global team of 30,000 professionals, including over 500 engineers in Digital Commerce & Experience, is highly skilled and continuously trained. Our talents also leverage the expertise and networks gained from Adobe, Salesforce, Liferay, Shopify etc., to provide services to our clients worldwide.

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성공 사례

See more

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Transforming Experience Platform for a World-class Airport

Our client, a leading international airport, sought FPT Software's help to revamp their mobile app. We enhanced user experience through personalization and cohesive marketing integration, ensuring quality assurance and agile development. This led to increased revenue and higher monthly user engagement.

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Elevating Digital Customer Experience for a National Airline

FPT Software helped a prominent Southeast Asian airline transform its digital experience. Facing outdated UI/UX, system incompatibility, and high maintenance costs, we integrated a content management platform, a marketing platform for real-time campaigns, and a CRM tool to streamline sales processes.

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Boosting 25% in Website Traffic for A Leading Healthcare Provider

FPT Software partnered with one of Asia's leading healthcare providers to enhance customer and employee experiences. Through extensive consultation and the implementation of Sitecore's XM Cloud, we delivered a lower bounce rate, increased traffic, and longer average time on page.

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Website Transformation for a Vietnamese Commercial Bank

FPT Software partnered with one of Vietnam's largest banks to revamp their website, addressing unintuitive UI/UX and an ineffective CMS. Over five years, we developed a well-structured site and delivered results including an SEO score of 80/100, faster development, and enhanced customer experience with Sitecore.

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Website Transformation for a Vietnamese Commercial Bank

FPT Software partnered with one of Vietnam's largest banks to revamp their website, addressing unintuitive UI/UX and an ineffective CMS. Over five years, we developed a well-structured site and delivered results including an SEO score of 80/100, faster development, and enhanced customer experience with Sitecore.

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Insights

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FPT Software Joins Global Tech Giants in the AI Alliance as Founding Member PT Software announced its participation in the AI Alliance, a pivotal initiative formed by leading organizations across industry, startup, academia, research, and government with a shared goal of supporting open innovation and open science in AI.
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FPT Partners with Landing AI, Advancing AI Development and Education FPT partnered with Landing AI, the US's leading computer vision platform and AI software company, which drives the application and education of AI.
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FPT Software CAIO in World’s Top 150

FPT Software's Chief AI Officer, Dr. Nguyen Xuan Phong, has been listed on Constellation Research's 2024-2025 Artificial Intelligence 150 list. 

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Yoshua Bengio and FPT’s Truong Gia Binh on Ethical AI Innovation

FPT Founder and Chairman Dr. Truong Gia Binh and Prof. Yoshua Bengio discussed harnessing AI for societal benefit while ensuring ethical boundaries.

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Leveraging GenAI to Supercharge Your Digital Business Explore the whitepaper "Leveraging GenAI to Supercharge Your Digital Business" for insights on how GenAI and FPT drive business transformation.

Client Testimonial

quote We see FPT as a key partner of ours in order to help us build our development capability and allow us to take our product and move it into different environment, different markets. And we’re also hoping that FPT can help modernizing our technology where some of our work has been quite specific to Australia, and now we want to use FPT to help us build an application and a program that we can take all over the world and help expand globally.
Mr. Craig Schnuriger Chief Technology Officer
MedAdvisor

Our Partners

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